That’s right. You can either drink a cup of coffee at McDonalds every day for 4-days or you can invest them with me. I’m pricing this so well on purpose.
I want you to love the training, love the challenge, get a ton of value and fall in love with me. I want you to see the value. Because that way, I’ll have a right to ask you to…
I was in Canada and stuck in traffic while driving to a family dinner. My phone was in my pocket buzzing like crazy. When I finally pulled over to see who it was? It was all my affiliates, fighting, like 6 year olds at recess.
“You said you would promote me that month.”
“No, you promised me.”
“Anik! Tell him you’re promoting me.”
“You only drove 145 clicks and I sent you 2,000+ clicks!”
“Anik, help!”
Paid traffic means…paying.
So, quickly, I had to figure out how to create offers that could convert fast on paid traffic. If I didn’t make the revenue back fast, how could I scale ads?
And, that was when I found…
This is the offer you use to go wide. This is something that allows you to enter cold markets and bring them into your ecosystem. It’s an easy “yes.”This offer is the one that allows new people to experience you.
This offer builds your audience and if you’re not constantly building an audience, you’re just setting up to eventually burn out and fold.
Now, if you’re spending on paid traffic to drive traffic (which you must), you’re pouring out hundreds or thousands of dollars a day. You can’t go long at that rate without going broke. Hence, you need to “liquidate” your ad spend.
Liquidation is the first, second or third (or all) offers the customer sees that helps you recover your ad spend. The better you do here, the faster you can scale.
As much as I love doing paid traffic, what’s the point if there’s no chance for profit involved?
The goal of the Backend is to provide an ascension (ladder) through which a certain percentage of your customers will upgrade with you.
Stability.
As your business grows, so do your expenses. Now, the issue is that your expenses become fixed, they’re not variable. Whereas many times revenue is.
The biggest stress in an Entrepreneur’s life is at the start the month and having to chase their expenses.
Hence, as a business grows, you need to add recurring to build stability and make sure your recurring revenue is covering your expenses.
Here’s some of my achievements below. These are just my credentials though. These are my results and it took me 2 decades & millions in investment to get them.
DISCLAIMER: I have 20+ years of experience. These are MY results. Results are not typical. I only give you numbers so you know I’m credible. My goal is to share my knowledge, I never promise results because that would be unfair.
I always say paid ads are amazing except for the fact that you have to PAY for them. At one point we were spending as much as $30,000 a day in ads. I think it’s obvious that you’ll go broke fast spending that kind of money unless you’ve figured out the funnel, the marketing & sales.
When you do advertising and go straight to Webinars or booked Phone calls, there’s a lot of money on the line. There’s a lot of pressure to convert…
You will NOT get these results out the gate. All results vary and the only purpose of showing you these below is to turn you into a COMPLIANCE BELIEVER.
Compliant copy. $9.99 price-point and for this ad set, we’re running to U.S. only (but wide audience of almost 9 million). The campaign has been up for a month and has been doing amazing.
Compliant copy. $5 price-point and for this ad set, we’re running NO-Targeting, Worldwide audience – Facebook audience says 3 Billion. This is one of the simplest campaigns we’ve ever set up and it converted amazing after 23,000+ clicks!
Compliant copy. $5 price-point. This is an actual COURSE. It’s a very “hyper targeted” topic. Yet, still we’re converting at 6%+ even in countries like India and Philippines. That’s the best part about low-ticket SLOs!
Compliant copy. $5 price-point. Again, a “COURSE.” This campaign is targeting WIDE and COLD but for U.S. only and look at the conversions. Tell me again, do you still think compliant marketing doesn’t work?
THESE RESULTS ARE MINE, MINE ONLY. I’m in NO way insinuating that you’ll get these, that’s ridiculous. I have so much experience and such a big audience and I spend thousands testing things.
No tricks. No gimmicks. I trust you and so if you say that you’re not getting value or that you’ve changed your mind for ANY reason. We will issue you a full-money back guarantee.
This is from 30 days of you purchasing the Challenge.
There will be no crazy hoops to jump through. We will not annoy you with save the sale attempts or any “technical” gotchas. Just a refund. The fastest way would be to just Email us at support@lurn.com and give us 24 hours.
Simple. Easy. Secure. High-trust.
No tricks. No gimmicks. I trust you and so if you say that you’re not getting value or that you’ve changed your mind for ANY reason. We will issue you a full-money back guarantee.
This is from 30 days of you purchasing the Challenge.
There will be no crazy hoops to jump through. We will not annoy you with save the sale attempts or any “technical” gotchas. Just a refund. The fastest way would be to just Email us at support@lurn.com and give us 24 hours.
Simple. Easy. Secure. High-trust.